Lakshya Mohan
+91 9311344195 | lakshya.mohan94@gmail.com
About Me
Full-Stack Design Leader for SaaS & eCommerce Growth, From Pixels to Profit with 9+ Years in UX, Branding, and Strategic Consulting.
I help SaaS and eCommerce brands accelerate product-market fit and customer loyalty by combining Design thinking, data-driven marketing, and scalable brand systems.
Experience
Associate Manager, Design | vFulfill
Aug 2019 – Aug 2025
- Built the Partner and Admin Dashboards
- Supported packaging redesign program that cut product return rates.
- Introduced AI tools (Bolt, Imagery, Lovable) to design-ops, shrinking prototype cycles.
- Mentored a cross-functional team of 2 designers & 3 front-end developers; embedded design into operations strategy.
UX-UI-Graphics | LetX
Jul 2016 – Jul 2019
- Designed B2B SaaS dashboards and engagement tools that increased user retention.
- Designed lead conversion funnels that were utilised in JVZoo product launches.
- Built the first company-wide design system, accelerating release velocity and brand consistency.
- Collaborated with Product Managers and engineers to translate customer feedback into UX improvements.
Freelance Undertakings
2016-present
BJJ INDIA / FMA / Bushido Education: Martial Arts Academy
2022-2024
- Maintain referral-driven business delivering UX, funnel, and brand strategy.
- Orchestrated full digital and physical rebrand; memberships increased in value with customer retention
- Launched in-house learning platform
- Successful service pitch & B2B client collaboration: Army, NGOs, D2C brand collaboration (Decathlon)
- Brick & Mortar and Digital Experience
Nutrinest / Collector's Hub / Momfortable: Indian eCommerce Dropshipping
2025-2026
- Redesigned storefront & funnels
- Increase in paid-media ROAS 2.5x through Meta Ads and increasing recurring orders
- Product and Niche testing; brand growth strategy
Sociallery: Branding & Marketing Agency
2022-2025
- Business Development consultation
- Digital Asset & Funnel Creation
- Social Media consultation
- Client Onboarding process development & testing
- AI based service development
Dahlieez & Dilli Da Adda: Fresh Groceries B2B & Cafe In Delhi University
2024-Present
- Website
- App adoption consultation
- Customer Journey Experience
Independent Website Design & Development
2015-2021
- Code based websites
- No-code websites
- AI no-code websites
India Water Foundation
2024-Present
- Website & Social Media (Event Based)
- Digital Asset Consultant
Recent Certifications
IDEO U: Human-Centered Service Design | Credential ID 21992-3162357
Issued Nov 2023
IxDF: Journey Mapping
Issued Aug 2023
IxDF: Design for Thought and Emotion
Issued Feb 2024
Technical Skills
Design & Prototyping
Figma, Adobe CC, Bolt, Lovable, Miro, Canva
Front-End & No-Code
HTML/CSS, JavaScript, Shopify, WordPress, Elementor, Woocommerce, Bolt, Webflow
Marketing Stack
Meta Ads, Google Ads, Hotjar, Microsoft Clarity
Collaboration
Notion, Git, Zoho
5-Year Vision
“Moving from design delivery to design discovery: combining behavioral science, biomimicry, and AI-driven workflows to shape R&D initiatives that define the next generations of user experiences.”